Sustainable Aquaculture

Future prospects

We believe that the safety and welfare of our salmon affects the quality of the meat – the better the conditions and the less stressed the salmon gets, the better it looks and tastes.

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Could Norwegian salmon feed the world?

We’re fortunate to live where we do – protected by fjords and with lots of the cold, clear water we need to grow our salmon. Seafood has helped make us who we are, but could it also solve challenges we are facing as a global population?

An incredible 17% of the protein people eat already comes from the sea, but demand is set to rise by 40% by 2050. If this happens, we will need a sustainable, reliable protein source for the planet.

By working with the vast the resources of the sea in a sustainable and environmentally-conscious way, we can provide a reliable food source for the world’s growing population.

Cold clear waters in numbers

40%

The estimated increase in the amount of protein the world will need by 2050

17%

The amount of protein the world currently gets from the sea

1500 litres

Fresh water needed to farm 1kg Atlantic salmon. Producing the same amount of beef requires 14,000 litres.

3.1%

The annual growth in aquaculture

1.7%

The annual growth of the human population

57 kg

Edible meat produced by salmon per 100kg of feed

68%

The percentage of salmon that is edible meat (pork 52%, chicken 46%)