Our salmon carry passports
The Salmon passport
Every single one of our salmon can be traced back to our cold, clear waters. Here’s how.
This is where you can find out about how your salmon has been processed.
Salmon from Norway is graded into three quality classes: superior, ordinary or production. Superior products are suitable for all purposes and have a shiny skin with no significant loss of scales.
Number of pieces
This is the number of salmon pieces in your box.
This is the total weight of salmon in the box.
Processor serial number
From smolt, to harvest, to transport - if you'd like to find out more about where your salmon was processed, this is the number you'll need.
Date of production
We want your customer to enjoy our salmon as we do, so it's important to check the date the salmon was harvested. You can view our freshness guide to find out how long your salmon will stay fresh.
The storage temperature throughout transportation should be 0-2°C.
This is the name of the company that exported your salmon. You can find out more about individual exporters in our directory.
Pioneering distribution from farm to fork
Knowing where your food comes from, where it was processed and who exported it is important to you and your customers. That’s why we include details of every stage on our fish passport.
We take the same innovative approach to distributing our salmon as we do to farming it. Our established network of processors and distributors enables us to transport salmon from Norway to more than 100 countries. It’s even possible to get fresh salmon to Japan in just 36 hours.
The majority of the salmon distributed to Europe is transported by trailers. The fish is packed in Styrofoam boxes with ice, which ensures it stays cool and fresh. When transporting fish throughout Norway, our distributors make as much use of our rail network as possible.
Salmon is brought to Asian markets mostly through air transport. Our distributors make careful, informed decisions about the airlines they work with. The aim is to deliver you a high-quality product that has traveled the shortest possible distance, ensuring as fresh salmon as possible.
Our distributors may transport frozen fish by ship. As an increased number of processes – filleting, smoking and portioning – take place within Norway, it will be possible to increase environmental standards in this area. New and more effective ways of transport are constantly being developed, such as boats that can transport the fish directly from fish farms to market – while the fish is processed underway.